Books

Rise of Rural Consumers in Developing Countries

This is the first comprehensive book highlighting the expanding consumer power of rural markets in developing countries. It takes a close look at one of the key stories in emerging markets: the untapped potential of the world’s 3.4 billion rural …  More

Open Innovation: Academic and Practical Perspectives on the Journey from Idea to Market

The traditional structures of business and the workplace have changed drastically in recent years. In response, companies have continuously worked to improve their ability to generate new ideas and bring them to market by removing the common constraints on the …  More

Thirst for Power: Energy, Water, and Human Survival

Although it is widely understood that energy and water are the world’s two most critical resources, their vital interconnections and vulnerabilities are less often recognized. This farsighted book offers a new, holistic way of thinking about energy and water — …  More

The Entrepreneurial University

Global recessions and structural economic shifts are motivating government and business leaders worldwide to increasingly look to “their” universities to stimulate regional development and to contribute to national competiveness. The challenge is clear and the question is pressing: How will …  More

Diagnostics for a Globalized World

How do you gauge the accomplishments of policy and its failures? While a number of nations are successful in optimizing a socio-economic welfare function, others are woefully falling short of the optimal frontier. Diagnostics for a Globalized World proposes a …  More

Texas Trade and Professional Association Directory 2014

The 2014 Texas Trade and Professional Associations Directory is now available from the Bureau of Business Research at The University of Texas at Austin. The 2014 edition contains listings for more than 1000 organizations, including 600 that are new or …  More

Smart Change: Five Tools to Create New and Sustainable Habits in Yourself and Others

Have you ever tried to change a long-standing habit in your life and failed? You are certainly not alone. Many people try to change their eating habits, stop smoking, or shed their unproductive work habits and fail. The process is …  More

The Texas Way: Money, Power, Politics, and Ambition at the University

This engaging memoir details Bill Cunningham’s seven years as president of the University of Texas at Austin and his eight years as chancellor of the UT System. Along the way, he relates accounts of the important issues UT faced during …  More

Smart Thinking: Three Essential Keys to Solve Problems, Innovate, and Get Things Done

Think smart people are just born that way? Think again. Drawing on diverse studies of the mind, from psychology to linguistics, philosophy, and learning science, Art Markman, Ph.D., demonstrates the difference between “smart thinking” and raw intelligence, showing readers how …  More

The Innovation Butterfly: Managing Emergent Opportunities and Risks During Distributed Innovation

“Product and service innovations are the result of mutually interacting creative and coordination tasks within a system that has to balance technical decisions, marketplace taste, personnel management, and stakeholder commitment. The constituent elements of such systems are often scattered across …  More

Global Perspectives on Technology Transfer and Commercialization: Building Innovative Ecosystems

As we move further into the 21st century, increasing emphasis is being placed on the importance of technology transfer. Through new research and practices, scholars, practitioners and policymakers have made great strides in broadening our understanding and ability to implement …  More

Texas Trade and Professional Associations Directory 2011

The new 2011 Texas Trade and Professional Associations Directory is now available from the Bureau of Business Research at The University of Texas at Austin. The 2011 edition contains 1076 entries, over 200 more than the previous edition, and is …  More

The Development of University-Based Entrepreneurship Ecosystems: Global Practices

Entrepreneurship and innovation are increasingly viewed as key contributors to global economic and social development. University-based entrepreneurship ecosystems provide a supportive context in which entrepreneurship and innovation can thrive. In that vein, this book provides critical insight based on cutting-edge …  More

Energy and Innovation: Structural Change and Policy Implications

The move towards sustainable energy production and use is one of the most challenging and profound changes currently taking place in the world’s established and emerging economies. Energy and Innovation presents a series of informative case studies from Norway, the …  More

An American Story: Mexican American Entrepreneurship and Wealth Creation

In an atmosphere where the Mexican American population is viewed in terms of immigrant labor, this edited book examines the strong tradition of wealth creation and business creation within this population. In the introduction, readers are presented with enterprises such …  More

Tools for Innovation

“The science behind the practical methods that drive new ideas.” It is widely known that innovation is crucial to sustain success in business, government, and engineering. But capturing the effective means of fostering innovation remains elusive. How can organizations actively …  More

Value-Added Partnering and Innovation in a Changing World

Value-Added Partnering and Innovation in a Changing World is a state-of-the-art book covering the relationships between technology, policy, and firms’ management in many parts of the globe, including Eastern Europe. The conclusions are management- and policy-oriented.

Challenges of the Muslim World: Present, Future and Past

This book provides a data-based approach to present and future developments in the Muslim world. This is an unusual approach to this topic that highlights important underlying forces in current and projected future economic and social behaviour that range from …  More

Connecting People, Ideas, and Resources Across Communities

The challenge of connecting people, ideas, and resources across communities stems from the quest for enhanced competition and cooperation in an increasingly interconnected world. At the same time, the basic infrastructure to foster wealth creation is asymmetrically distributed across regions …  More

Regional Development and Conditions for Innovation in the Network Society

Scholars from different disciplines and perspectives increasingly recognize that modern regional economic growth critically depends on factors like active networking, favorable institutions, entrepreneurial spirit and a fast production and circulation of knowledge. Regional Development and Conditions for Innovation in the …  More

Learning and Knowledge for the Network Society

Innovation is a key driving force for sustainable growth, especially in emerging economies, and the shaping of regional policies that stimulate localized learning and innovation is the foundation for this growth. This book examines the challenges that decision makers face …  More

Knowledge for Inclusive Development

The way to promote “inclusive development,” the process of development that includes every citizen in any country, has become a wide-ranging puzzle. These essays examine the role of education and the university in economic development. Contributors to this volume contend …  More

The Knowledge Seekers: How to Turn Your Community into an Engine for Economic Success

The author argues that a new type of institution, a "Center for the Performing Sciences," is necessary to efficiently close the gap between research and the application of innovation. Such a center would operate as a public-private partnership, bridging government, …  More

Science, Technology, and Innovation Policy: Opportunities and Challenges for the Knowledge Economy

Despite the unprecedented development and growth of knowledge during the 20th century, the evolution of a peaceful 21st century will depend on our ability to address the challenges of prosperity, sustainability, and security. From these challenges, this collection seeks to …  More

Zero Time

In the rapidly emerging, global digital business environment, the speed of change will be limited only by the laws of physics. What kind of organizations will thrive in such a world? According to the Theory of Relativity, time stands still …  More

The Knowledge Seekers: Creating Centers for the Performing Sciences

The author argues that a new type of institution, a "Center for the Performing Sciences," is necessary to efficiently close the gap between research and the application of innovation. Such a center would operate as a public-private partnership, bridging government, …  More